4 Tips on Using QR Codes
- Print QR Codes at least 1 x 1″ to ensure mobile devices can read them correctly
- Print the QR code with high contrast against its background. A black code on top of a white background works best to maximize readability
- When printing QR codes onto table cards or promotional material, provide clear instructions to the customer. Show the necessary actions to take and the information that will be provided when scanned. Some text examples to include when printing a QR code are:
- Instructions to “Scan to View our Digital Menu”
- Steps such as “Use a mobile camera, QR Code reader app, or Type the following link into a browser”
- The website link that the QR Code leads to incase it is damaged
- Placed the QR code in a highly visible and high-traffic area. The goal is to provide customers and users the opportunity to stop, take out their phones, and scan the code to receive more information.
Using QR Codes in Your Restaurant
In a restaurant setting, the best place for a QR code are on the tables or at the store front. When a customer is seated at a table, having a table card with clear instructions works best to provide them with a contactless menu.
Posting a code at the storefront such as behind a glass door or on a sandwich board can encourage interested customers to scan the code to learn more about your restaurant. However, designing a poster around the code to catch the attention of customers is another thing to consider.
If you are interested in more tips on using QR codes, please contact us to learn more!